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High Gear Media and Tesla Motors Announce Automotive Writing Contest: Write About Cars and Win a Tour & Road Test of the 2010 Tesla Roadster Sport

Users Submit Content and Enter Using Innovative Open Content Platform; The Winner Gets Trip to Tour Tesla and Drive the 2010 Roadster Sport

Palo Alto, Calif., Dec. 9, 2009 High Gear Media, (www.highgearmedia.com), a next generation media company that publishes more automotive content than anyone in the world through websites targeting key buyer and vehicle segments, and Tesla Motors (www.teslamotors.com) are launching a writing contest to win a tour and test drive of the 2010 Tesla Roadster Sport in Californias Silicon Valley.

The contest is open to anyone who uses High Gear Medias 75 automotive websites. Users can sign in and submit their own writing to be published on the High Gear Media network and thereby enter for a chance to win. High Gear editors will pick the winner based on the quality of content submitted. The winners Tesla tour experience will include:

- Airfare to and accommodations in the San Francisco Bay Area the week of January 18, 2010.

- An exclusive tour of Teslas powertrain installation facility in Menlo Park, Calif., and a one-on-one interview with Tesla Chief Designer Franz von Holzhausen.

- An afternoon to test-drive the 2010 Tesla Roadster Sport, the only highway-capable electric vehicle in production and for sale today.

The winner will also be hired by High Gear Media to write an article about the experience to be published on the companys web sites.

To enter, contestants must submit their own articles using High Gear Medias open content platform at http://www.highgearmedia.com/iwanttowrite. High Gear Media editors review all submissions for publication and will choose the best overall writing submitted as the winner. The contest remains open for the rest of 2009 or 11:59 PST Dec. 31, 2009. Additional rules can be found on High Gear Medias website.

We believe media is changing rapidly, and users want to share their insights on the same platforms the pros use, said Matt Heist, CEO of High Gear Media. We currently have nearly 200 contributors who have been able to publish automotive content with us - so we publish more original automotive content on our network now than anyone else. Were pleased to be able to offer unique insider access to Tesla for a talented, knowledgeable person who is just waiting to be discovered.

The Tesla Roadster is greener than a Prius and faster than a Porsche the only car that doesnt require drivers to sacrifice between performance and efficiency, said Tesla Chief Designer Franz von Holzhausen. Tesla pushes the boundaries of automotive innovation, just like High Gear Media and its users are pushing the boundaries in publishing and media.

High Gear Media publishes automotive content through websites targeting key buyer and vehicle segments with a rapidly expanding audience that now reaches well over 2 million visitors monthly. The companys key sites include TheCarConnection.com, its luxury site, MotorAuthority.com, its green site, GreenCarReports.com and its family-focused site, FamilyCarGuide.com. High Gear Medias editorial staff and nearly 200 content contributors have written at publications like Car and Driver, AOL Autos, Autoweek, Automobile Magazine, and Wired. Independent automotive writers and people who are passionate about cars can contribute content by visiting HighGearMedia.com.

About High Gear Media

High Gear Media is a next generation media company that publishes more automotive content than anyone in the world through websites targeting key buyer and vehicle segments. High Gear Medias owned and operated network of automotive destinations reaches well over 2 million visitors monthly and include its anchor site, TheCarConnection.com, its luxury site, MotorAuthority.com, green and electric car sites, GreenCarReports.com and AllCarsElectric.com, and its family-focused sites includingFamilyCarGuide.com. High Gear Medias editorial staff and nearly 200 contributors have written at publications like Car and Driver, AOL Autos, Autoweek, Automobile Magazine, and Wired and the companys content is syndicated to partners that include Yahoo! Autos, Huffington Post, and The San Francisco Chronicle. Independent automotive writers and people who are passionate about cars can contribute content by visiting HighGearMedia.com. High Gear Media is headquartered in Palo Alto, Calif. and received its funding from Accel Partners, Greylock Partners and DAG Ventures.

About Tesla Motors

Tesla is the worlds only automaker producing and selling highway-capable electric vehicles. Tesla has delivered about 900 cars to customers in the United States and Europe. Tesla sells cars online and operates showrooms and galleries in Californias Silicon Valley and Los Angeles, Colorado, New York, Seattle, London, Munich and Monaco.

The all-electric Tesla Roadster accelerates faster than an Audi R8 yet is six times more efficient than conventional sports cars. The Roadster does not need regular oil changes or exhaust system work. Roadsters have no spark plugs, pistons, hoses, belts or clutches to replace. Zero tailpipe emission means no smog checks. Tesla recommends a standard service and diagnostic inspection once a year - and Tesla can perform service with convenient house calls at customers homes or offices.

Press Contacts:

High Gear Media
650.353.2433
http://www.highgearmedia.com/contact/
feedback@highgearmedia.com

Tesla Motors
650.701.2664
http://www.teslamotors.com/

press@teslamotors.com

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